Dont use generic preambles such as my book is about an elevator pitch shouldnt last more than 60 seconds, so avoid embellishment and be mindful of word economy. An elevator pitch also known as an elevator speech is a quick synopsis of your background and experience. Ideally, your book s elevator pitch can be pared down to a single sentence. It quickly and efficiently shows people that youre a player, not a dreamer.
To find out about special discounts for bulk orders of the new elevator pitch over 100 for your group, organization or university, please contact kelly marc alston via email atkmalstonat. Jan 27, 2009 when i started working on this murder story, i decided to write the pitch first, before i became jumbled in all of the details. It should be much shorter than a book description perhaps two sentences and only about 50 words. It needs to sound natural when you say it, otherwise, youll come off as a salesman. The elevator pitch posted by th dimension on mar 31, 2014 0 comments.
The definitive guide to persuasive communication in the digital age kindle edition by chris westfall. For all genres, cut out any clutter and unnecessary phrases. Jul 24, 2015 aspiring authors tweet book pitches to literary agency hundreds of people send oneline book ideas to curtis brown in first ukbased pitch party with hopes of winning representation nadia khomami. Take control of your personal message and discover how to make a real connection, with a book that shatters the myth of the oldschool elevator pitch. Remember that you are going to be talking to someone. Jul 30, 2017 the 3 steps to a great elevator pitch.
Its typically about 30 seconds, the time it takes people to ride from the top to the bottom of a building in an elevator. Elevator pitch is a whiteknuckled ride of a book with twists on every level and an unforgettable cast of characters brought to life with linwood barclays signature flair and acuity. In elevator pitch, linwood barclay writes brilliantly about the fear and mayhem experienced by new yorkers when elevators appear to take on a life of their own, killing all those on board. The problem with your elevator pitchand how to fix it. Everyday low prices and free delivery on eligible orders. Elevator pitch is a riveting tale of psychological suspense that is all too plausible. With characters that include a toughasnails investigative journalist, a detective suffering from ptsd and a mayor under siege, readers will be swept up in the nonstop action as a. It needs to convey a value oriented, compelling and memorable message that encourages your listener to take action. Because its a pitch you have less than two minutes to deliver. Id like to receive the forbes daily dozen newsletter to get the top 12. It communicates who you are, what youre looking for and how you can benefit a company or organization.
Mar, 2012 as an integral part of your personal brand toolkit, your elevator pitch or speech needs to sell you effectively. Practice practice your pitch on friends and family. If elevator pitch is not, perhaps, vintage barclay, it is still delivered with considerable acumen. Elevator pitch writing for kids while raising them. One of the best books that has ever been written about marketing new products and services is geoffrey moores book crossing the chasm. So the harry potter elevator pitch worked with a setting that school for wizards. I also asked them about a few of the twitter elevator pitches theyd seen and what. It begins when four people board an elevator in a manhattan office tower. The art of the elevator pitch by robert pagliarini of what is an elevator pitch. Nov 30, 2010 in a nutshell, the elevator pitch is how long it should take for you to tell someone what your book is about. Four people board an elevator in a manhattan office tower, press the buttons for their floor. The best elevator pitch examples, templates, and tactics pdf. From phone screen to inperson interview, youll be asked to provide a summary of who you are, your background and what you want from your next job. Your pitch is not about the theme of your story, the purpose for writing it, or how you hope god will transform lives through this book.
An elevator pitch is a quick, punchy set of statements that you can use to sell your book to a publisher, agent, or reader. Creating an irresistible elevator pitch for your novel. Well get to some examples in just a second, but lets start by. Your elevator pitch really makes your project sound like a new take on the king arthur story, selestialowg. How to write a powerful elevator pitch the balance. Have a 1minute pitch prepared, too, in case of mealtime or elevator pitches. An elevator appears where there never was an elevator before. Realising that you need an elevator pitch is one thing, taking the time to learn it is another. Dec 05, 2019 the idea behind the elevator pitch is that you get in an elevator with a prospect purely by chance and you have less than a minute to get their attention, get them interested about your product, and persuade them to talk more. There are useful exercises to help you as read through and there are some great links to relevant, recorded examples. It distills your ideas into the simplest, clearest points of value, what makes you different, and instills enough curiosity to make the prospect want to hear more. The elevator pitch gets its name from the terrifying moment when you find yourself taking an elevator with the professional contact of your dreams and have just a few floors worth of time to win. The new elevator pitch will help you take the first steps towards getting your point across. Each presses the button for their floor, but the elevator climbs, nonstop, to the.
May 16, 2011 an elevator pitch is a short one to twosentence description about the book. Barclays books are distinguished by wit and startling twists. Linwood barclay is a stone cold pro and elevator pitch is a shameless good time joe hill it begins on a monday, when four people board an elevator in manhattan. So whether youre starting from scratch or just want to brush up your current pitch, here are some tips to keep in mind. Download it once and read it on your kindle device, pc, phones or tablets. If you dont know where to start, we have you covereduse the following 10 tips as a guide on crafting an ideal pitch that gets results. The best elevator pitch examples, templates, and tactics. When the opportunity comes, you want the pitch to flow like its a natural part of the conversation. Craft an exceptional elevator pitch book marketing book. The reason its called an elevator pitch is that it should be short enough to present during a brief elevator ride. In other words, an elevator pitch should last about 30 seconds. It all begins on a monday, when four people board an elevator in. In an elevator pitch novel authors have limited space to make their stories appeal to publishers. If you know what your book is about and you know why someone should want to read your book what benefits it will provide and why it is uniqueyou should be able to write something pithy in 50 words or less that describes your book perfectly.
If you ever have the need to get someones attention in the hope of getting your point across then youll need to start with this book. Its one hell of a suspense novel stephen king moves as fast as a falling elevator and hits. Remember, the elevator pitch is so named because its meant to last about as long as an elevator rideabout 30 seconds, and definitely less than 60. Lets see how it works on these a reallife elevator pitch samples. An elevator pitch is the term given to any sales pitch that could, in theory, be delivered in the space of a short elevator ride. This is one of those books whose elevator pitch seven peoples lives intertwine during the protestsis both thrillingly simple and wonderfully deceptive, as the story is much more than the sum of its parts. One of the critical marketing elements that every author needs is a 30 second elevator pitch yet few do. Its one hell of a suspense novel stephen king this novel moves as fast as a falling elevator and hits with just as much force. So the way to write your elevator pitch is to ignore everything about your book. May 07, 2012 the new elevator pitch will help you take the first steps towards getting your point across. The 30 second elevator speech university of california. Contained in it is an elevator pitch template that goes like this. Jan 30, 2020 dont just write and read your elevator pitch, speak it out loud and practice.
A good elevator pitch is an invitation to a conversation, not an ad slogan. In order to understand how people use our site generally, and to create more valuable experiences for you, we may collect data about your use of this. By definition, an elevator pitch is a quick persuasive speech that is used to create interest in a project, a concept, or people. Mastering the art of the elevator pitch standout books. The term elevator pitch is a reference to the amount of time a fledgling writersingerperforming artist would have if they were stuck on an. Linwood barclay is a stone cold pro and elevator pitch is a shameless good time joe hill. Whether you need an elevator pitch or youre preparing to query or both. Jan 09, 2014 in this video, i will teach you the body language and people skills you can use to make your elevator pitch interesting, unforgettable, and influential.
It should be much shorter than a book description perhaps. Elevator pitch by linwood barclay penguin random house canada. Elevator pitch by linwood barclay criminal element. Linwood barclay is a stone cold pro and elevator pitch is a shameless good time. The new york times bestselling author of a noise downstairs and no time for goodbye returns with an edgeofyourseat thriller that does for elevators what. What you need for such occasions is an elevator pitch. Mar 07, 20 the new elevator pitch is much more than a book about how to sell yourself to someone in less than two minutes. The guaranteed way to get your screenplay or novel read, covers all types of pitching, but primarily deals with what i term the 60second pitch sometimes known as the telephone pitch, or the elevator pitch, or the pitch fest pitch. The gripping new crime thriller from number one sunday times bestseller for fans of david baldacci. Elevator pitch essentials is a nonfiction, business book that explains to entrepreneurs, innovators, project champions, and others the secrets of writing and delivering an effective elevator pitch. Stumbling and bumbling along, authors ignore that the creation of whowhat the book is about in a quick few sentences can make, and certainly break, a book sale.
Its what you say when someone asks whats your book about. Its one hell of a suspense novel stephen king moves as fast as a falling elevator and hits with just as much force. Elevator pitch book the indianapolis public library. The answer is via your elevator pitch a very short summary of what makes your book so special. The whole point of the elevator pitch is to take the pressure off any unplanned encounters by prearranging a sales pitch that will compensate for a lack of time.
An elevator pitch will be useful to have ready throughout the interview process as it is typically a great icebreaker to start a conversation. The new york times bestselling author of a noise downstairs and no time for goodbye returns with an. You may or may not realize this, but when youre asked to describe your book, the answer you give is called an elevator pitch. This will make it easier to deliver and make it sound more authentic. New year, new list of mustread booksso if youre still trying to finish off last years list, get cracking, because time waits for no reader. The idea is that you might find yourself in the elevator with someone important who cant, for those twenty or thirty seconds, escape or deflect your attentions so you can use that time to deliver a sales pitch so utterly compelling that that person of.
Its the briefest of the briefest descriptions you can develop. Its an outline and workbook for better persuasive communication skills, which is information you can begin using immediately after you read it. If the person you spoke with wants to continue the talk later, handing a business card will be much more professional that just giving your phone number. The elevator pitch is so essential if youre looking to create lasting impressions and make lots of professional connections. Learn how to create an elevator pitch that stands out. Gilly macmillan, new york times bestselling author of what she knew and the nanny. Write a great elevator pitch for your book or novel jericho. How to develop an elevator pitch for your book celebrating. Writing a pitch shouldnt be too difficult after going through the steps ive outlined previously.
Mar 31, 2014 posted by th dimension on mar 31, 2014 0 comments. Elevator pitch, linwood barclay 9780008332037 boeken. Write a great elevator pitch for your book or novel jericho writers. In elevator pitch, he surpasses himself with a premise suited for the big screen, a plot filled with stunning surprisesand an ending that leaves the reader greatly satisfied. The idea is that, if the person youre trying to sell to got into an elevator with you, youd be able to deliver your pitch before they reached their destination. May 09, 2012 mind blanking be gone craft your elevator pitch. An elevator speech is a clear, brief message or commercial about you. First edition later print run by barclay, linwood isbn.
This should be 2 to 3 minutes long, max, allowing time for the agent or editor to ask questions. This novel moves as fast as a falling elevator and hits with just as much force. The term elevator pitch is a reference to the amount of time a fledgling writer singerperforming artist would have if they were stuck on an. The new elevator pitch is much more than a book about how to sell yourself to someone in less than two minutes. How to write a winning book pitch write nonfiction now. Write a great elevator pitch for your book or novel. While many of these tips can apply to written pitches, pay attention to the fact. You should read elevator pitch by linwood barclay as soon as possible. Buy the paperback book elevator pitch by linwood barclay at indigo. By the time your elevator reaches your floor, you should have been able to pitch your book idea in that brief amount of time. How to structure buyside and sellside pitch books, including downloadable ppt, pptx and pdf samples and templates. This is the formal name for any quick, catchy pitch you can deliver in the time it takes for an elevator to reach its destination like in the example with matt. Aspiring authors tweet book pitches to literary agency. How to perfect your elevator pitch the motley fool.
Set up a free 30minute consultation with chris westfall, via phone or skype, and find out what the new elevator pitch can do for you, your team, or your organization. Five tips to dropping the phony facade and elevating your pitch so that you sound like a real person instead of a marketing automaton. Nov 29, 2017 entrepreneurs fastpaced pitch show entrepreneur elevator pitch gives each contestant 60 seconds to present their milliondollar idea to a panel of investors. Buy elevator pitch by linwood barclay from waterstones today.
The elevator pitch is a summary of what it is about your book, and about you, that means your book will sell. Dont just write and read your elevator pitch, speak it out loud and practice. An elevator pitch is a concise, carefully planned, and wellpracticed description about your company that your mother should be able to understand in the time it would take to ride up an elevator. A pitch means several things the terminology is used interchangeably, so lets clarify what i mean first. The aim is to get them to read the book to get on to the next level. Free shipping and pickup in store on eligible orders. Well, we can come out of blogger timeout now, because this post is going to explain everything you need to know about how to craft the perfect elevator pitch. So youve written your book and the time has come to figure out how to pitch it. The reason elevator pitches are important is that we have an ever shrinking attention span, so you need to capture someones attention in a very short, succinct pitch. Its called an elevator pitch because you need to be able to hook an editoragent during the time it takes for an elevator ride. How to create your elevator pitch and get hired thejobnetwork.
I did this because, just as venture capitalists tend to specialize in certain markets, so too do literary agents and publishers. Explore free books, like the victory garden, and more browse now. The new elevator pitch is a critical resource to help you create breakthrough communications when it matters the most. Barclays publishers clearly want this book to do for elevators what psycho did for showers and jaws did for the ocean, but there is more going on. In elevator pitch, linwood barclay takes the suspenseful crime thriller genre to dizzying heights when a series of gruesome, seemingly random elevator accidents terrorise new york. If you cant flow through the pitch, then rewrite it until it rolls off your tongue. This post will look at what an elevator pitch is, why you need it and how to create one for yourself. You never know when you might have a chance to sell your services. The plot is crammed with even more narrative twists than barclay usually serves up. A pitch paragraph is the entire description of the novel and the bulk of your query. The elevator pitch is nothing more than your book distilled down to its essential hook the core premise, situation, or theme the rest of the story is built around.
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